EMMA'S DenimX laces

Creating a world without waste will only happen if we work, innovate and invest together. Now and in the future. This is why EMMA Safety Footwear, along with 3 other parties from Limburg – DenimX, Eurocarbon and Paperwise, have jointly developed a circular product: DenimX laces, with a story behind it!

They are made from recycled jeans and are used in our circular safety shoes. Sanitation Services Rd4 is also contributing. This is our way of leaving a positive footprint behind.

Lace DenimX blue
Lace DenimX blue
Jeans sneaker with DenimX lace
Jeans sneaker with DenimX lace
Lace DenimX grey
Lace DenimX grey

Strong, sustainable, innovative & very cool; laces made from old jeans.

  • Recycled jeans
  • DenimX

Watch the video below to learn more about our story!

- with Roel Cremers (EMMA), Marc Meijers (DenimX) and Peter Gommers (Eurocarbon). 

Roel Cremers
Roel Cremers (EMMA)
Marc Meijers (DenimX)
Marc Meijers (DenimX)
Peter Gommers (Eurocarbon)
Peter Gommers (Eurocarbon)

Roel Cremers

A circular economy means a world without waste. It means reusing raw materials and investing together for future generations. That's why DenimX, Eurocarbon, Paperwise, and EMMA are working on a joint, sustainable product

Read the whole interview.

Marc Meijers

Denim X is a sustainable company based in Maastricht. We specialise in textile waste upcycling. We look for new, functional ways to use all the textiles we throw out. From your own personal wardrobe to company uniforms. Is that new use always predetermined? We're just at the beginning of this whole concept and process. So many companies still aren't even aware of the possibilities. So we bring them into this journey to show them how much you can make from textiles.

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Peter Gommers

One intrinsic motivation, shared by three organisations and brought together in a unique collaboration. By developing a new project, they're focusing attention on sustainability and circularity. As leaders in this initiative, they hope to encourage other entrepreneurs, not only nationally but also internationally, to separate waste and reuse raw materials. Peter Gommers, Product Developer at Eurocarbon, shares his view on sustainable entrepreneurship.

Read the whole interview